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How do you write product descriptions (or service descriptions) in a way that makes you stand out? We’re all guilty of naming our packages “The Basics” and “The Luxe,” but what if you actually used an on-brand name? Here’s how! 1. Use a catchy title and straightforward subtitle. The catchy name will get people to […]

Product Description Tips

Copywriting

How to Write Product Descriptions That Stand Out

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Don’t trip up potential clients with these common writing mistakes!  1. Using the word, “can” What you’re using: I can provide this. I can do that. I can assist you. What’s better: I provide this. I do that. I assist you. Or: I will assist you.   (Of course, don’t just use “this” and “that.” […]

Common writing mistakes as explained by a website copywriter

Copywriting

Clunky & Common Writing Mistakes to Avoid

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Does your website content feel a little… corporate? Writing conversational copy can be challenging when you grew up writing essays and your last real written piece of anything was probably a resume. All you know is corporate and casual. How do you find a good middle ground? Here are my favorite tips to lighten up […]

An ink pen with a textured paper and pink Himalayan salt

Copywriting

5 Tips for Writing Conversational Copy

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I love the fact that Showit enables a completely custom website, but still uses WordPress for blogging. As someone who provides blog writing services, though, I realized that some Showit designs make the blogs hard to read. Using H2 and H3 Here’s the deal. When blogging, it’s important to divide your content into subsections. This […]

Change Wordpress/Showit fonts

SEO, Web Design

How to Customize Showit Blog Fonts

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A lot of creative entrepreneurs want complete control over their websites — from the initial design to easily making updates as needed. Here’s the rundown of the pros and cons of the web design platform, Showit. So, what is Showit? Showit is a web design and hosting platform that allows you to create a completely […]

Pros and cons of Showit websites

Web Design

Pros and Cons of Showit Websites

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