Copywriting Services
Making waves with
for salt-of-the-earth artists
Use your messaging to articulate who you've become β the elevated experience you offer, the carefully crafted services you have and even the one-liners and sayings clients have come to know you by. Let's get started with the copywriting services that will make the biggest difference for your brand and lifestyle goals.
We're Good with our words so you don't have to be.
TIMELINE: 14 days
INVESTMENT: $499
SEO Starter Kit
SEO KEYWORDS
PAGE TITLES
META DESCRIPTIONS
COMPETITOR RESEARCH
1 ROUND OF REVISIONS
TUTORIAL VIDEO
Ready-to-use spreadsheet
For any website platform. available as a white-label service for designers.
Optimize the main pages of your website, creating a foothold for search engine rankings that makes it easier for potential clients to find you. This is the SEO primer for any brand that is launching a new website or refreshing an old site.
Learn more
TIMELINE: 4 weeks
INVESTMENT: $1,000+
Blog Writing Services
Editorial calendar
SEO-rich content
One round of revisions
Page titles
Meta descriptions
Headlines & subtitles
Image optimization guide
On-brand and with topics hand-selected to drive organic traffic for your business β yes, we've even helped a Texas-based photographer book a chateau wedding in France with this approach. A minimum of 5 posts are required (or just 3 if you're an active website copy client).
We'll help you identify what we need to write about and what type of posts will make the biggest difference for you. The goal? Spend less time on social media and get more, better leads through Google.
Learn more
TIMELINE: 4 to 6 weeks
INVESTMENT: $5,900+
Website Copywriting (with SEO)
SEO Starter Kit
Original, on-brand copy
mini messaging guide
90-minute strategy call
two rounds of revisions
market research
Designer-approved content
pre-launch site walkthrough
Converting wireframe
Tailored strategy
CUSTOM OPTIONS + PAYMENT PLANS AVAILABLE.
Infused with SEO-backed research and the built-in content your site needs to improve rankings and book ideal clients. Receive written-from-scratch copy with an authentic brand voice, strategically created to convert your dream clients. Choose the pages of your choice such as the home, about and services pages. Mini messaging guide included.
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TIMELINE: 1 day
INVESTMENT: $1,200+
VIP Day
- Copy refreshes
- SEO updates
- New service pages
- Educational offers
- client proposals
- Investment guides
- AND MUCH MORE!
Possibilities:
You're a repeat Salted client who needs help with a minor project
It's time to refresh outdated content to fit your style, or update your SEO keywords
You're a self-starter who believes that "done is better than perfect"
You're a quick decision maker and have a proven idea, but just need the words to better describe it
VIP Days sail smoothly when
Fill that craving for on-brand copy. Ready in less than 8 hours, you name it and we'll write, revise, optimize and send you on your way with converting content. Just ask and we'll confirm what's realistic (and needle-moving) for your VIP Day.
RESERVED FOR REPEAT CLIENTS. AVAILABLE IN RARE CASES FOR NEW CLIENTS.
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Stay top of mind with tailored emails that nurture your target audience and increase sales while establishing authority and relatable presence.
INVESTMENT: Custom
Email Funnels
Or client proposals, because the story continues after a client inquires. Written to match your template or CRM (like Dubsado or Honeybook).
INVESTMENT: $695
Pricing Guides
Elevate your client experience with on-brand canned emails that add more clarity and detail to your behind-the-scene processes. 3-email minimum.
INVESTMENT: $175 per email
Canned Emails
A La Carte
Settle in as we take the time needed to research, listen and present the words that best articulate what your ideal audience needs to hear. In the meantime, salted caramels are to be expected and the results will soon be enjoyed.
Please view the case studies that say it all.
Beautiful copy is quintessential, but copy that is impressive with its words and rankings β that says something. Here, you get both. We start with the very keywords you want to rank for, whether you're ranking on page one or have never "existed" in Google's eyes. We'll look at what's working and fill in the gaps from there. Want clients in California and Lake Como too? Great, we've done that.
Sound great, rank better
never boring
In addition to two full rounds of revisions, we provide a sneak peek in week one of our drafting phase so you can share first impressions and experience true collaboration from the start. To paint the picture, you can expect three sample paragraphs early on in the project to ensure that we're headed in the right direction.
Get a sneak peek to set the stage
With years of testing the waters, we know what leads to the best results for our clients. It starts with asking the right questions. We'd rather sit down and weigh out the pros and cons with you, than to assume an answer or ask you to make a decision all on your own. Expect an open-book process that doesn't just fill in the blanks on a website template, but that tactfully challenges you to make sure your messaging is aligned with the lifestyle (i.e. setting boundaries, connecting with like-minded clients) so you can keep producing your best work.
Dive into the depths of your story & realistic ideals
While the final content can be easily copied and pasted into your web design, we take the extra time to review the final website to ensure impact. Designers and DIY-ers alike love the extra eyes. (We usually find broken links or missing SEO tags.) From there, feel free to re-purpose copy for Instagram bios, emails and proposals. Take it for the road, we insist.
Consider the Impact
We're all ears and we're taking notes too. From your words to what repeat (and adoring) clients have said about you, market research and a well-planned conversation tell us a lot. We love jumping into the rabbit hole of research and finding insights that work wonders. We even look through your competitors' reviews to see what their clients are saying (but shh, that's a secret ingredient).
Listen Well
Case studies
Set the Tone
The boundaries we place and the tone we use sets you up for the right inquiries (or to avoid back-and-forth with people who just aren't the right fit). Let's make sure your approach and style is talked about in a way that readers respect and appreciate.
Following A Proven Recipe
Two are never the same β not only do we like it that way, but we require it. Come to us with an idea (or an inkling), but let's always make it your own.
View the Portfolio
"Musing over the memories from a once-in-a-lifetime adventure..."
"Within days of publishing my website, I started getting dream inquiries."
I absolutely loved working with Lauren and Amy at Salted Pages. I have been thinking about hiring a copywriting team for my website for a while now, but I was intimidated by the prices. I spent a while searching for the perfect team and was so happy that I came across Salted Pages. From the moment I reached out until the end, I felt listened to and cared for. They helped me articulate the ideas I had into beautiful words that made me cry! I have easily paid back the money I invested in this upgrade for my website.
Shared by Courtney Blair
"Refined by nature. Styled by hand."
There was a magic when Lauren found the perfect words for my site. She truly knows how to convey your unique message and will take your clients on a journey. It was also wonderful to be asked questions and to niche down and know my brand more. I'd encourage all entrepreneurs to work with Lauren and book with her quickly. The process and finished product are 100% worth any investment. She truly grasped the direction I wanted to go and took steps to elevate my business further!
"If you're thinking of working with Salted Pages... Don't walk. RUN!"
Shared by Little Lady Floral
"Making art out of lived experiences."
I finally have a website with copy that I love! I have increased traffic to my website. My previous site had no SEO. I tried many times to write my own copy and I kept getting caught up in what other people were writing; it never sounded like me and it wasn't encompassing the feelings I wanted people to feel when they read my website. The best part is that the copy is really resonating with the clients I am booking, they literally will quote word for word some of the copy on the website. I am so in love with my copy! It has really brought in clients who value the experience.
"I've been booking all my clients at a higher package cost."
Shared by Zoya Dawn
Serving up FAQs
Tap a question above to see the answer here.
Our calendar is typically booked out by 1-3 months. If you already have a web designer, it's best to complete the copy before starting the web design. However, we are often brought into web design projects after they start and are happy to collaborate with your web designer so we don't delay the project. This means writing copy to fit the design, as well as suggesting new elements that will improve conversions and SEO.
Absolutely. We work with some of the most talented web designers in the industry. Just ask and weβll be happy to send a few names that will be a perfect fit for your project! Here's a list for now! We also offer in-house Showit customizations if you're working with a template and don't need a new logo design or brand identity.
SEO copywriting is like following a delicious made-from-scratch cake recipe. You need the right ingredients to begin with. All custom copywriting projects go through a signature process so as to guarantee the best results. However, if youβve already worked hard to write your own copy, we offer website audits to turn your DIY copy into something thatβs more tasteful and effective. Inquire so we can recommend something to your taste.
The Salted copywriting process takes us through a strategic route that's as efficient and enjoyable as possible. With in-depth strategy, revisions and other important steps in the process, you can expect a 4-6 week timeline if revisions are submitted when requested. Expect 1-2 more weeks for projects with brand messaging. Learn more here.
Serving up FAQs
We've brought template customizations and tailored recommendations to the table. You can now work with us in-house to customize the Showit template of your choice.
Before You Hit Publish
View Customization Options
Go From a blank page to a breathtaking website that books ideal clients
Go ahead and take your pick from the Northfolk shop. We can customize a mix of your top 3, and we're covering the cost of the templates for you! We can also recommend a designer and/or template for your preferred website platform.
shop Templates
Request availability
Read Case Studies
Let's Take this off your plate.
