Chef's pick

This was a rare project for a luxury agency that represents top wedding photographers and cinematographers around the world. You'll enjoy minimal messaging within a bold and impactful design. Our favorite line? "On paper, we manage bookings and publicity, but let's be honest — the best part is bringing people together."

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Luxury Wedding Agency, Forma (SEO + Copy)

Chef's pick

Enjoy a complete copy x design project by Salted Pages. This unique website was specially made for husband-and-wife wedding photographers in Tulum. They wanted to get away from a casual, boho voice while still maintaining a storied, laid back feel for luxury destination weddings. Take a look (and read) to see how they, as we wrote on their behalf, "safeguard memories with a timeless, artistic style."

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Wedding Photographers in Mexico, MemoryBox (SEO, Copy + Design)

Chef's pick

Less distractions, more experiences. This website was written and designed by our team to stand out from the repetitive noise of the travel industry. We avoided fluffy and unnecessarily peppy language, and instead used a thoughtful, knowledgeable and cultivated tone. The owner has since shared, "The Salted team asked the right questions, listened closely, and created something that reflects my brand. I am a huge fan for life!"

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Travel Planner, Mer Bleue (SEO, Copy + Design)

Chef's pick

A stunning website with Salted copywriting for a videographer working in sought-after destinations. We worked with Mark of Yeattes Productions to create an impact with minimal, but compelling messaging. The result is a website that feels like a destination in and of itself.

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Luxury Videographer, Yeattes Productions (VIP Day Copy)

Wedding photographer "making art out of lived experiences," Zoya's work and style is one of a kind and dare we say, mesmerizing.

Zoya Dawn

Wedding Photographer

A project that blended our love for film with textured education and a powerful, tight-knit community.

Gather Around Film

Photography Club

"Radically immersive" is just the start of the powerful innovation you'll see oozing out of this website.

Sentimental Fools

Event PLanner

Open

Open

Open

Just one year after our first project together, the owner had to close her books for two months to keep up with the demand. 

Frida Nail Casita

Nail Salon

Ocean inspired with a unique and full-of-life design, see the Salted copy x design project.

Alyssa Forbes

Film Photographer

A simple and sleek copy x design project for a firm in Colorado that provides residential and commercial services.

Hilltop Design Build

Design-Build Firm

Open

Open

Open

Each event is a study of you. Your tastes, memories, connections and dreams — all expertly curated and shaped into an experience that conveys the fervor of your story. "

"always in pursuit of artistry and connection.

For an event planner

We are Forma. Request availability, receive custom proposals, and ask for tailored recommendations to fit your needs."

"we act with practicality and discretion, forming a channel for real impact."

For an agency

Keen on the details, focused on originality and easily able to dance around the nuances of international events, trust Fred and Mel’s studio to evoke careful nostalgia."

"For the memories that will be beautifully longed after, and yet easily held close.

For Mexico Photographers

“Creating a ripple effect of romance with personalized floristry, Mill Creek Florals is a wedding florist in DC, MD, and VA. Every handcrafted arrangement is centered around timeless design elements, and grounded in your story. My philosophy prioritizes personalization whether you opt for a la carte or full service floral design. With this unmatched, tailored method, modern couples experience a level of tangible romance that is only possible with dreamy textures and dynamic floral designs like these.”





Mill Creek Florals

after

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“My company exists to provide elevated floral arrangements to couples who value modern, garden-inspired designs, but don’t necessarily have a huge budget for full service florals. My company helps them to maximize their budget on flowers by cutting out the labor fees associated with set-up and breakdown, while still giving them a personalized service.”





Mill Creek Florals

BEFORE

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"Posh Parties is a Palm Beach wedding planner with nearly two decades of experience designing, curating and pushing the envelope with concierge-style planning. Known for luxury weddings in private estates and coveted destinations, each moment is made to be timelessly personalized, and easily enjoyed. There is no doubt that you will encounter luxury on another level while savoring an effortless experience."

POSH PARTIES, LUXURY WEDDING PLANNER

AFTER

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"We approach each event as if it’s a story that’s yet to be told. It starts with a vision and ends with you closing your eyes to re-open them and see your event unfold exactly the way you dreamed. We plan everything from weddings and mitzvahs, to grand openings and charity galas, to birthday parties and holiday gatherings. At Posh Parties, we’re all about you. Your dream. Your vision."

POSH PARTIES, LUXURY WEDDING PLANNER

before

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“My philosophy as a Northern California wedding photographer is best described as finding the intentional details and unexpected delights in every moment and relationship. The catch-all for couples who crave photos overflowing with love, light and luxury. With an emphasis on film and digital photography, I blend the documentary, editorial and emotion-forward styles of photography to fully showcase your day."

OLIVIA MARSHALL PHOTOGRAPHY

AFTER

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“My company exists to document all the special moments in my clients lives- from being newly engaged, to getting married, and even after the wedding when they are growing their families. Our goal is to capture our clients in a very authentic, natural way so they can look back at their photos for years to come and feel like they are reliving every moment.”

OLIVIA MARSHALL PHOTOGRAPHY

before

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“Here at Aster & Bee, I root every floral design in sentimental, styled selections — often locally sourced, always hand-selected and undeniably immersive. Floristry is an artform, an opportunity to create an impactful, personalized environment for your wedding celebration. Each vase, each handheld bouquet and each dreamy installation will seemingly overflow with your stories. The color, textures and of course, the overall aesthetic will contribute to a flourishing design, backdropped by a delightful experience.”


Aster & Bee, Wedding Florist

AFTER

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“My mission is creating dreamy and romantic florals. Truly creating art, using symbolic florals, herbs and colors to create your story and represent your love.”

before

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Aster & Bee, Wedding Florist

“I’ll help you craft a genuine interpretation of your story, documenting the emotions and details that capture the essence of who you are, and your unique love for one another. Each image composed with true-to-life film tones to reflect the natural romance of your day, making it possible for you to feel the celebration, remember the stories and take comfort in knowing that you have photos that will last a lifetime. Based in Annapolis, MD. Traveling to you.“


AFTER

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MOLLY MCMANUS PHOTOGRAPHY

“With photography, I help to amplify my client’s love; and to preserve a small chapter in a significant lifetime. We all have love stories, and my mission is to document each one genuinely, and intentionally.”



MOLLY MCMANUS PHOTOGRAPHY

BEFORE

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“Known for modern, documentary-style films with an editorial aesthetic, Yeattes Productions brings nearly a decade of experience to their work in wedding and commercial videography. Expect iconic wedding cinematography curated with a timeless style for events on the East Coast and in destinations. Instilled with nostalgia, edited to last, styled with an eye for fashion. All is led by Mark Yeattes, an international cinematographer with a distinguished perspective who combines the worlds of travel and fashion with his work.”



Yeattes Productions

AFTER

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“Yeattes Productions focuses on the organic moments of a wedding day to craft bespoke films that showcase the unique personalities of every couple. As no two weddings are the same, we strive to convey true emotion in our work to capture the authenticity of your celebration. We consider our clients an extension of our family and take great pride in creating a visual heirloom that will be enjoyed and cherished for generations to come.”




BEFORE

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Yeattes Productions

Lead their business with a compelling style or original angle, specializing in areas like travel, wellness, photography, interiors and event planning

Sell a proven service or product, and are looking to improve SEO traffic while booking clients at higher rates

Crave guidance from a team that understands the website world (that's us — advising on re-brands, guiding business model changes and referring industry experts as needed)

Love spending time by the water, and want a collaborative working experience that feels just as refreshing

Collect sea glass from the shores of the ocean, or even salt and pepper shakers (yes, one of our clients gathers these from her travels). In essence, you find inspiration from the textures of life.

Our Clients Are Tastemakers Who

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There is No need to tread water. We'll take it from here.

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