This team, based in DC, needed a polished website to match their luxury clientele and approach. We were their one-stop shop for photography and videography website template customization and high-end copy to match.
The unique approach and vision
As a wedding photographer in DC, Akbar Sayed’s approach to serving his couples is one of the most unique and meaningful that we have encountered. For him and his team, the most important piece of their process is focusing on the couple’s marriage rather than just their wedding. The moment you speak with Akbar, this value-forward and grounded perspective is as clear as day. And he brings a warm and genuine spirit that instantly brightens your day. Our goal with this project was to elevate his brand voice while standing true to the down-to-earth, kindhearted soul behind it.
After the copywriting was complete, the creative synergy kept flowing with an in-house videography website template customization. Using a selection of Showit website templates from our friends at Northfolk, we took Akbar’s beautiful work and his brand new copy, and wove it into a compelling website design.
The flavor
Balancing Akbar’s personable presence and the polished feel of his work, we came up with a few words to set the tone for this project, from the copy to the photography and videography website template customization:
1. Attentive
2. Personable
3. Charming
The recipe
- Tastefully layer visuals with inviting copy to showcase Akbar’s proven reputation while channeling the art and humanity of what he does.
- Create a website that mirrors his client experience — seamless and elevated at every turn.
- Hone in on the luxury market without glossing over the empathetic experience that will connect with couples who trust him.
The brand statement
Before
“As a father, husband, photographer and owner of Akbar Sayed Photography, I’m passionate about capturing the authentic, meaningful moments in life. I focus on helping my clients celebrate their most important milestones through exceptional photography that stands the test of time.”
After
“Akbar Sayed is a film and digital wedding photographer in Washington, DC who, with his team, documents weddings throughout the East Coast and destinations. Revered for his editorial, yet emotive imagery and published countless times, Akbar’s approach will help you feel at peace throughout. He seeks to understand you — your personalities, what matters to you and how you express your love to each other — and then refines his vision to serve your wellbeing and legacy. In essence, you will enjoy the comfort of a photographer who knows you with the unequivocal artistry only made possible with his years of experience, and unique inclination to serve.”
Favorite samples
Akbar’s thoughts on the process
“[Before Salted Pages], I never felt as if I could communicate who I am. More importantly I wasn’t sure how to do so. The icing on the cake was that I don’t have the strongest of writing skills to put it to ink. [After working with Salted Pages], I felt that I learned how to talk about myself. There was a thorough interrogation of my business as well as personal life. This approach helped me learn more about myself and feel more confident about how I speak and write about myself. I’d say my writing has improved through this process and I don’t feel as hung up communicating who I am to my clients. If you want it done write (I HAD TO, SORRY NOT SORRY) just book them and thank me afterwards.”
Need videography website template customization and copy?
We offer a complete done-for-you experience, from the SEO research to the website copy to the template customization. Learn about our SEO website copywriting here and find details about our website template customization service here. You can read more about this incredible project in our portfolio, too.
